A recent article in the New York Times Is a Cinema Studies Degree the New M.B.A.? quotes Elizabeth Daley (Dean of the USC School of Cinema-Television) as saying, “The greatest digital divide is between those who can read and write with media and those who can’t.” The article suggests that cinematic storytelling skills are becoming a new form of literacy, as important as reading and writing with words. I believe they are essential for widespread democratization of the media. Film school or at least including the study of film as part of a complete education is a good thing. The study of film should not just be for specialists who want to work in the industry. There is a trend: just as reading is fundamental, audiovisual communication is rapidly becoming fundamental and provides a valuable tool for people working in a wide range of professions in health care, business, education, technology, you name it. I’ve never wanted to work in “Hollywood,” however, my filmmaking studies have been an asset in my journey through a variety of positions including marketing at Apple Computer, media technology research at the MIT Media Lab, a web-based entertainment start-up, management consulting in digital business strategy, marketing, as well as a long list of creative projects and related endeavors.