A micro-documentary differs from a long-form documentary in terms of length, structure, and quite often, purpose. While most long-form documentaries tell a story with a classic three act narrative structure, shorter documentaries require different strategies for structuring the viewer’s experience. Most often a micro-documentary will be 2 to 3 minutes in length, though some can be as long as 5 or even 9 minutes. From the standpoint of a narrative arc, you don’t have enough time to establish character, develop conflict, and reveal backstory the way you can in a longer work, therefore, alternative editorial strategies must be considered.
Quite often micro-documentaries are made for advocacy purposes, and given how short they are, they need to make their point before the viewer starts considering clicking on something else. We live in the age of media-snacking and we’ve got to make sure we make our point succinctly. So what separates a micro-documentary from an advert? I believe there is a difference, and it has a lot to do with authenticity, voice, tone, and motivation of the people commissioning and producing the work. What are we saying and why are we saying it? The answer to that will often help us determine the difference between a micro-documentary and adverts that co-opt the codes and conventions of documentary.
Image credit: Frame still from William Bynum – Hope Credit Union (Micro-Documentaries, 2013).
A technique that can be successful within the time constraints imposed by the micro-documentary format is to make a strong personal connection or statement up front or present a powerful set of images connected to a single theme with your focus on a single character, story, event, place, or process. Then, from there, there are several editorial frameworks you can use depending on your approach:
- If you are doing an issue-oriented micro-doc, expose the issue and what you’ve learned is necessary to address the issue, then, use a specific person or organization’s work as examples of that solution, all tied together by a single theme, or
- If you’re doing a personal profile, I suggest showing the person working and the process they go through to accomplish their work, followed by the person’s (and possibly a third party’s) reflections on what the work means to them or what they learned from it, all tied together by a single theme, or
- If you are having someone tell a specific story about something they did or made, show the person talking and use cutaways to illustrate the story they are telling, have the person tell the story in a concise manner and use your questions to evoke alternative sound bites to make your editing easier. Make sure you get some reflections on the part of the storyteller which will help you achieve closure, a good short story is one or more anecdotes, each followed by a moment of reflection, all connected in some manner, or
- If you want to convey an impression rather than tell a story or convey a message in a conventional manner, you can take the viewer on an audiovisual journey crafted with a sequence and/or collage of images based your observation of a single place, a specific event, or a particular process, without a central character to drive the story, yet tied together by a unified theme.
Each of these frameworks can be effective in helping you structure a compelling micro-documentary. There are other possible variations, you can mix and match as needed, however, the key challenge to keep in mind you have accomplish your goals in a short amount of time, so your video must be tightly structured in terms of the ideas, events, or issues covered and the number of characters driving the story. There is little or no time available for subplots, secondary characters, and backstory.
The following examples represent a range of styles, production values, and approaches. I suggest examining the structure of these examples and reflecting on which did you find most engaging? Why do you think that is? What do you think is the connection between content, visual style, and impact in each of these works? In each of these examples there is a focus on a single person, event, or place. This, I believe, is crucial for a structuring a compelling and engaging micro-documentary, however, there are always exceptions.
Impression-oriented and experimental approaches
- Daybreak Express (D. A. Pennebaker, 1953, 5:19) [watch video]
This is a documentary without the traditional devices of interviews and cutaways. Two years before The Third Ave. El that ran from the Bronx to City Hall was demolished in 1955, documentary filmmaker D. A. Pennebaker made this short while riding the train, he wrote, “I wanted to make a film about this filthy, noisy train and its packed-in passengers that would look beautiful, like the New York City paintings of John Sloan.”
- Junkopia (Chris Marker, 1981, 6:21) [watch video]
Codirected by Frank Simeone and John Chapman, Junkopia was filmed at the Emeryville Mudflats outside of San Francisco while Chris Marker was shooting the Vertigo sections of Sans Soleil. Marker documents, in his indomitable manner, the works left behind by unidentified artists, more notes on this film are available.
- iSolation (Daniel Hume, 2012, 5:07) [watch video]
An exploration of isolation amongst people living in an urban center. Shot with an iPhone 4S, edited in Premiere Pro, color grading done using Magic Bullet Looks. I find the music heavy handed, which detracts from my experience, but I chose it as an example because I saw some interesting connections between it and Daybreak Express.
Profiles of people and their work
- The Cloud Juicer (Jon Kasbe and Joshua Davis, 2012, 2:44) [watch video]
A lushly shot profile of Richard Heinichen, the first licensed bottler of rainwater in the U.S.
- Coffee Branch iPhone Documentary (Stephen de Villiers, 2012, 3:00) [watch video]
A portrait of a person and their place of work shot entirely on an iPhone and to good effect, I like the delightful variety of shots, angles; the great composition; the many intimate close-ups; the rhythm and pacing of the editing; and the focus on one person, one place, one idea, which is a good approach for making a successful micro-doc.
- Maricela Montoy-Wilson, 1st Grade Teacher (Micro-Documentaries, 2011, 3:18) [watch video]
Portrays the impact of a charter school through the story one teacher, presenting the rewards and challenges of her work.
- Steven Sasson, Inventor of the First Digital Camera (Micro-Documentaries, 2010, 2:28) [watch video]
Advocates for research and development tax credits through Steven Sasson telling his own story of the invention of the first digital camera, effectively promotes a specific idea through a compelling individual story.
- marisa dipaola: the octopus’s garden (David Tamés, 2010, 1:57) [watch video]
Two of the eleven micro-documentaries that make up Documenting Bumpkin, a series of glimpses into the artists and site-specific works at the 2010 Bumpkin Island Art Encampment in the Boston Harbor Islands.
- Meet Connie (Micro-Documentaries, 2013, 3:18) [watch video]
A particularly strong example of a sponsored, issue-oriented micro-doc that takes on a large, complex problem told through the story of one person and what’s made a difference in their life.
- William Bynum – Hope Credit Union (Micro-Documentaries, 2013, 2:25) [watch video]
Celebrates the founder of Hope Enterprise Corporation, a leading Community Development Financial Institution.
- A Girl like Me (Kiri Davis, 2006, 7:15) [watch video]
This video received a lot of press attention when it was released, demonstrating the power of micro-docs as a catalyst for conversation, winner of the Diversity Award at the 6th Annual Media That Matters film festival and shown on HBO, for more on this film see “Documentary, studies renew debate about skin color’s impact,” by L.A. Johnson, Pittsburgh Post-Gazette, December 26, 2006, and the Wikipedia article.
- 156 Turns (Seth Schaeffer & Greg Tracy, 2010, 3:24) [watch video]
This tightly edited video with strong visuals was shot with an iPhone, and for the most part the format works well for the piece, except for some of the dialogue recording.
- MIT Activities Midway (David Tamés, 2007, 2:19, starts @ 3:24 in MIT Zig Zag, Episode 10) [watch video]
An example of quick-turnaround event coverage. Matt (the correspondent) and I (videographer/editor) interviewed students for about an hour, I shot cutaways for about 45 minutes, then we did a quick edit in about four hours.
Have you come across a micro-documentaries that stood out for you as a particularly good example of the form? Please share it with me in the comments section below.