The future of independent film: audience aggregation
August 13, 2008
In a recent article, “When the Audience Takes Control,” Lance Weiler suggests independent filmmakers should work on creating their own fan base. He writes, “the future of independent film is not in content aggregation, which is quickly becoming commoditized, but in audience aggregation. Filmmakers need to find ways to create an ongoing conversation with potential viewers…” a good, thought provoking read. Check it out.
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